Hey – we’ve all made a recipe. Maybe it was our great auntie’s Thanksgiving stuffing or a favorite chocolate lava cake recipe. So, how difficult could concocting a facial cream be? Well, ask any formulation chemist that went to school for four years to master the craft and they might tell you that whipping up […]
As a beauty influencer, you know the importance of skincare—so much so that your audience can trust the tips, techniques, and products you recommend. And now more than ever, skincare brands are engaging in influencer marketing by using the relationships influencers have with viewers to sell moisturizers, exfoliators, masks, and other beauty products. But if […]
Ahhhh…the elusive “perfect” skin care routine! Some Koreophiles will claim that it consists of no less than 20 steps while facial “purists” will insist that the shampoo suds dribbling down their cheeks in the shower is all the cleansing their perfect skin needs! Some like to stick to sweating in the sauna as a means […]
Before a potential customer even has a chance to smell, feel, and fall in love with your product, they will be checking out your packaging…and beginning the decision-making process on whether to purchase your product – or leave it on the shelf. Just like beautiful wrapping on an exquisite gift, the exterior of your skin […]
In the skincare business, beauty trends rapidly appear on the scene with most fading fast. But some stay indefinitely and revolutionize the industry forever, changing formulations and the way we think about our skincare offerings. So, what differentiates between a “dud” and a skincare “keeper” and where does the staying power of some beauty products […]
The shelves dedicated to skincare products at shops around the globe are filled with moisturizers, cleansers, toners, and serums, from a variety of beauty brands. Have you ever dreamed of creating your own? Maybe you have an idea for a product with its own unique scent or skin treatment, or maybe you want to further […]
Exfoliation is critical for even-toned, smooth, glowing skin. Older, hyperpigmented cells need to be removed and replaced with fresh new cells that have the highest amount of collagen and elastin while suppressing the overproduction of melanin. That is when Vitamin A derivatives, such as Retinol, come into play. Retinol is a super star ingredient that […]
What Is Hyperpigmentation? Hyperpigmentation is the number one complaint of women with melanin-rich skin. Although these ladies are most prone to developing dark patches on their faces, it also presents in fair females, males of every ethnicity, and basically anyone who has ever been exposed to the sun! Usually harmless, hyperpigmentation can be emotionally distressing […]
According to acne statistics, 85-90% of the global population has experienced breakouts at some point in their life; with more females battling blemishes than their male counterparts. So it makes sense that the beauty marketplace has a considerable amount of products dedicated to helping keep skin clear and glowing. The private label skincare industry is […]
Have you ever wondered about using Peptides in anti-aging cosmetics? The discovery of how these protein fragments work in the skin to stimulate collagen and elastin production is relatively recent, but the application for these wrinkle reducers is growing fast with many new Peptides and products being introduced into the beauty marketplace. What Are Peptides? […]
It’s understood that perfectly healthy and balanced skin needs no moisturizer. But until we reach that ultimate and most high state of skin perfection – bring it on! Many factors both extrinsic (environmental) and intrinsic (internal) affect the moisturization level of the skin. Ethnicity, hydration of the body, sun exposure, gender, and age are a […]
What is a Private Label Anti-Aging Skin Care Line? You are a brand owner, and no one has a clearer understanding of your clients, competition, and vision than you! You’ve started and branded your company with a distinctive personality and you would like that to carry over into your product offerings or facial backbar. Your […]