Posts From 2022

Beauty Influencers Guide to Creating a Skincare Line featured

The Beauty Influencer’s Guide to Creating a Skincare Line

As a beauty influencer, you know the importance of skincare—so much so that your audience can trust the tips, techniques, and products you recommend. And now more than ever, skincare brands are engaging in influencer marketing by using the relationships influencers have with viewers to sell moisturizers, exfoliators, masks, and other beauty products. But if […]


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Your Ultimate Guide to Creating the Best Skin Care Routine

Ahhhh…the elusive “perfect” skin care routine! Some Koreophiles will claim that it consists of no less than 20 steps while facial “purists” will insist that the shampoo suds dribbling down their cheeks in the shower is all the cleansing their perfect skin needs! Some like to stick to sweating in the sauna as a means […]


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Innovative Skin Care Packaging Ideas & Trends to Inspire Your Brand

Before a potential customer even has a chance to smell, feel, and fall in love with your product, they will be checking out your packaging…and beginning the decision-making process on whether to purchase your product – or leave it on the shelf. Just like beautiful wrapping on an exquisite gift, the exterior of your skin […]


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4 Skin Care Trends Everyone Is Talking About in 2022

In the skincare business, beauty trends rapidly appear on the scene with most fading fast. But some stay indefinitely and revolutionize the industry forever, changing formulations and the way we think about our skincare offerings. So, what differentiates between a “dud” and a skincare “keeper” and where does the staying power of some beauty products […]



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The Benefits of Retinol in Skin Care

Exfoliation is critical for even-toned, smooth, glowing skin. Older, hyperpigmented cells need to be removed and replaced with fresh new cells that have the highest amount of collagen and elastin while suppressing the overproduction of melanin. That is when Vitamin A derivatives, such as Retinol, come into play. Retinol is a super star ingredient that […]


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Hyperpigmentation: Types, Causes, & Treatments

What Is Hyperpigmentation? Hyperpigmentation is the number one complaint of women with melanin-rich skin. Although these ladies are most prone to developing dark patches on their faces, it also presents in fair females, males of every ethnicity, and basically anyone who has ever been exposed to the sun! Usually harmless, hyperpigmentation can be emotionally distressing […]


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Best Ingredients For Blemished Skin

According to acne statistics, 85-90% of the global population has experienced breakouts at some point in their life; with more females battling blemishes than their male counterparts. So it makes sense that the beauty marketplace has a considerable amount of products dedicated to helping keep skin clear and glowing. The private label skincare industry is […]


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